Prepared for the Ankylo Automotive team by Eric Berg, crush · Download the PDF
Proposal 003 · 6 October 202601 Where we started
What we built it around.
- 01
The name does the talking.
Ankylo is an armoured dinosaur, and your site already has the toy and the keytag to prove it. Field guide pins your proof to it, and Kyle walks your logo's wrench-tailed dinosaur across the page. Nobody else in Red Deer can use it.
- 02
You talk to Kyle.
Your About page promises you will always speak directly with Kyle, and your reviews say he phones before he starts and shows you what can wait. Today that's a paragraph down the page. Here it's the headline, a review on the first screen, or the light you move across the truck.
- 03
Every page ends at a call.
Services, about, your reviews and how to find the shop on 71 Street. Each page ends with 403-896-2800 one tap away and booking a service one click away.
Proposal 003 · 6 October 202602 What you get
Pay for the website.
Get the whole launch.
- 01$3,500
The website
Up to five pages built out from the top you’ve just seen, in the same look, with your own photos and reviews. On your domain within a week of saying go.
- 02$199
A launch promo
A short animated video made from your own photos and words, sized for Instagram, Facebook and anywhere else you post.
- 03$495
A launch email
Designed and written for your customer list, so the people whose cars you already look after hear about the new site from you.
- 04$1,495
A launch ad set
Twelve ads, each sized for feeds and stories, with moving versions of the best four.
- 05$149
A phone receptionist, first month
From Whoever, our sister company: a voice assistant built around your shop that picks up your line when you’re under a car. You teach it by text, and every call it takes becomes a short written record you can read after.
- 06$49
30 days of changes
Text or email us what to change. It's live the next business day.
Plus, when you say go before 5 November 2026
- Bonus$250
Email setup and customer list import
We set up your email sending and bring your customer list over, ready for the launch email.
If the site isn't live within a week of go, your first three months of changes are free.
All prices in Canadian dollars. Each value is our own price for that piece on its own.
Proposal 003 · 6 October 202603 How it goes
Live within a week of go.
- Day 0
You say go
You pay the 50% deposit and send us access to your domain.
- Days 1 to 7
We finish the site
We build out the remaining pages. You see every page before anything goes live.
- Launch
It goes live
The site goes up on your domain, and the promo, email and ads are ready to go out with it.
- 30 days
Changes, next day
Text or email a change and it is live the next business day.
04 Investment
| The launch | $3,500 |
| To start, when you say go (50%) | $1,750 |
| When the site goes live | $1,750 |
After launch, month to month, only if you want them
| Unlimited edits, live next business day | $49/mo |
| Four animated promos a month, vertical and square | $599/mo |
| Two custom email designs a month | $395/mo |
| Twelve unique ads a month | $895/mo |
05 What you own
- The site, the domain and every file, in your name.
- Hosting is included.
- No commitment on anything monthly.
Cancel anytime; the site stays yours.
add-on
Or all four, together
$997/mo$1,938
Unlimited edits, four animated promos, two custom emails and twelve unique ads every month. You save $941/mo. No commitment, cancel anytime.
Proposal 003 · 6 October 202606 Next step
Say go.
Reply to my email or write to eric@crushhh.co, and the build starts.
This proposal holds until 5 November 2026.
Your pick01Field guideSee the others
Say go by emailDownload the PDF
Eric Berg
Crush Digital Atelier · eric@crushhh.co · crushhh.co